IRL/url
Art21
digital series, branded & institutional storytelling, 1-2 min, 2025
RAVA collaborated with Art21 in the creative development of our first ever social-first serial project, and took the lead on the production, directing, and post - from concept to completion. Produced by Art21 and presented by the CHANEL Culture Fund, this series is titled IRL/url and is premiering on TikTok and art21.org.
For this series, we filmed with artists around the world from NYC to Hong Kong, London, Paris and Berlin, in an exploration of artists’ identity and selfhood online and offline. Captured across more than 30 short videos, each 1-2 minutes long, the series features eight artists who explore the threats and possibilities of our increasingly hybridized lives; push the boundaries of artificial intelligence and augmented reality; navigate modes of representation online and off; and explore new forms of identity in our rapidly changing world.
Featuring Neïl Beloufa, Jacky Connolly, Julien Creuzet, Sara Cwynar, Ho Tzu Nyen, Xin Liu, Rachel Rossin, and Jacolby Satterwhite.
Presented by the CHANEL Culture Fund
CREDITS
ART21
Executive Producer: Tina Kukielski
Series Producer: Ian Forster
Associate Curator: Jurrell Lewis
RAVA FILMS
Production Company: Rava FIlms
Producer: Ava Wiland
Producer: Rafael Salazar Moreno
Managing Producer: Danielle Davis
Episode Director/Producer: Jonna McKone
Editor: Russell Yaffe
Color: Russell Yaffe
Sound: Russell Yaffe
Assistant Producer: Hyungjin Lee
Assistant Editor/Additional Editing: Sam Klein
Music: Spacelute
Composers: Troy Herion and J.R. Narrows
Episode Credits on art21.org
Bunny
featuring Sara Cwynar
Desire
featuring Sara Cwynar
Alphabet
featuring Sara Cwynar
Apple
featuring Sara Cwynar
Memorializing
featuring Jacolby Satterwhite
Final Fantasy
featuring Jacolby Satterwhite
Voguing
featuring Jacolby Satterwhite
AI
featuring Jacky Connolly
Sims
featuring Jacky Connolly
Mineral Kingdom
featuring Jacky Connolly
Sound
featuring Jacky Connolly
EBB Global
featuring Neil Beloufa
Object
featuring Neil Beloufa
Interactivity
featuring Neil Beloufa
Images
featuring Neil Beloufa
Knowing Yourself
featuring Rachel Rossin
Y2Paint
featuring Rachel Rossin
Electricity
featuring Rachel Rossin
VR
featuring Rachel Rossin
Pain of Selection
featuring Ho Tzu Nyen
HK Cinema
featuring Ho Tzu Nyen
Southeast Asia
featuring Ho Tzu Nyen
Time
featuring Ho Tzu Nyen
Timepieces
featuring Ho Tzu Nyen
Fountain
featuring Julien Creuzet
Bodies
featuring Julien Creuzet
Ground Station
featuring Xin Liu
Timezones
featuring Xin Liu
Book of Mine
featuring Xin Liu
Craft
featuring Xin Liu